Oklahoma City, OK – May 26, 2009 – The National Reining Horse Association (NRHA) proudly announces a new addition to its family of corporate partners. Arenus has joined the Association’s team of partners as “The Official Equine Digestive Aid” of NRHA.
“I’m overjoyed to announce that Arenus is joining the NRHA family by becoming an NRHA Corporate Partner,” commented NRHA Executive Director Dan Wall. “NRHA members will appreciate Arenus products and their passion for helping horses to achieve optimum health, performance and longevity.”
Arenus is a division of Novus International which employs more than 50 Ph.D. Animal Nutritionists and Doctors of Veterinary Medicine who work continuously to create new products and programs for animal health and nutrition. The formulation of Arenus brand products takes place in Novus’s 44,000 square foot research and development center in St. Charles, Missouri. Arenus product line, ASSURE®, is a line of equine digestive aids that support gastrointestinal health and help to remove sand, silt and debris.
ASSURE® is a product line designed to address specific challenges that horses in competition face on a daily basis. ASSURE® contains probiotics that assist in maintaining the horse’s proper digestive balance. ASSURE PLUS® is a sand and dirt clearance product that consists of whole blond psyllium husks. When ASSURE® and ASSURE PLUS® are fed in combination as the ASSURE SYSTEM® digestive function and sand clearance are supported as researched by Colorado State University. Many horses in competition are prone to gastric and colonic ulcers. ASSURE® GUARD is designed to maintain proper stomach pH. ASSURE® GUARD and ASSURE PLUS® make up the ASSURE GUARD SYSTEM®. The ASSURE® HOOF SYSTEM is a combination of ASSURE® HOOF and ASSURE PLUS® and is designed to improve hoof quality through nutrients unique to the hoof while supporting sand and dirt clearance. In addition to the ASSURE® products, Arenus® also produces STEADFAST® CANINE, a holistic approach to supporting a dog’s entire joint system including bone, ligaments and tendons for superior performance.
“We are thrilled to be the first company to bring scientific expertise from Novus directly to veterinarians and individual consumers through our uniquely multi-functional and research validated products,” said Celeste Mohatt, Marketing Manager at Arenus.
